Hospital Management

Organ transplants are big business, but hospitals must be careful to set up clear-cut agreements with surgeons and protect themselves from possible litigation. There are also lessons in this story for how health systems should treat their doctors, or at least manage perceptions of how physicians are valued.

The Occupational Safety and Health Administration announced last year it would put new emphasis on enforcing workplace safety standards under the general duty clause of the OSHA act. 

Like any business, health care institutions must be savvy marketers. This means doing more than the traditional “push” marketing strategies of advertising and press releases. In the digital age, businesses must reach potential customers where they do their decision making—online and on social media. 

Readmissions are a serious problem for many hospitals. A certain subset of patients, in many cases lacking a primary-care physician, may repeatedly visit emergency rooms for follow-up treatment, relapses or difficulty in recovery.

The Affordable Care Act (ACA) is having a profound effect in the business of health care. While the ripple effects of the law are widespread, there are a few key elements those in the business of health care must understand. Our first tip is related to the effect of the ACA on compensation.   

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